VELA V2 a new beginning

This time, with an expanded team of designers, we undertook the challenging task of redesigning VELA to provide it with a fresh look and a new beginning as one of the market leaders on Arbitrum.

Vela Exchange

Remote

Founded

2021

Industry

DeFi

Market Volume

$5.1 Billion

Challenge

The primary challenge was to redesign the platform to create a fresh appearance while also introducing new features for trading, such as margin modes, a chat function, and new login options, among others.

Results

In less than two months, the platform underwent a complete redesign, encompassing marketing efforts and the introduction of new products and events.

Marketing Design

I also contributed to the redesign of the marketing materials, implementing a fresh design style along with new colors and fonts.

Landing Page Design

In addition to my work in UX, research, and marketing, I had the opportunity to redesign the company's landing page, providing it with a fresh look that aligned with the graphic style of the platform.